1. Introduction

Welcome to Groom at Home (“we,” “our,” or “us”). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website groomathome.com and make purchases from us.

We are based in the State of Minnesota, United States. If you do not agree with the terms of this Privacy Policy, please do not access the site.

2. Information We Collect

Personal Data You Provide

We collect personally identifiable information — such as your name, email address, and payment details — when you register, make a purchase, subscribe to our newsletter, or contact us.

Automatically Collected Data

When you visit our Site, our servers automatically collect information such as your IP address, browser type, operating system, referring URLs, and pages viewed. This data is used for analytics and to improve your experience.

Payment Data

All payment processing is handled by Stripe. We do not store your full credit card information. Please review Stripe’s Privacy Policy for details on how they handle your financial data.

3. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders and digital product purchases
• Send transactional emails and order confirmations
• Send marketing newsletters via MailerLite (you may unsubscribe at any time)
• Improve and personalize your experience on our Site
• Serve relevant advertisements using Meta Pixels (Facebook/Instagram)
• Comply with legal obligations and prevent fraud

4. Advertising & Tracking Technologies

We also use cookies and similar tracking technologies. Please see our Cookie Policy for full details. You can opt out of Meta’s ad targeting at facebook.com/ads/preferences.

5. Email Marketing (MailerLite)

We use MailerLite to manage our email list and send newsletters. When you subscribe, your email address and name are stored in MailerLite. You can unsubscribe at any time by clicking the “unsubscribe” link in any email we send. Please review MailerLite’s Privacy Policy for details.

6. Sharing Your Information

We do not sell your personal information. We may share your data with trusted third-party service providers (Stripe, MailerLite, Meta) solely to operate our business and provide services to you. We may also disclose information when required by law.

7. Your Privacy Rights

Depending on your location, you may have the right to access, correct, or delete your personal data. California residents have additional rights under the CCPA. To exercise any of these rights, please contact us at support@groomathome.com.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.

9. Children’s Privacy

Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page with an updated “Last Updated” date.